Knowledge Engineering

Scope
Equifax’s Knowledge Engineering delivers products and solutions that add value to information management with an increased level of technical sophistication – helping customers reinvent their sales, marketing, and customer relationship management processes.
• New levels of fact-based decisioning capabilities
• Database marketing
• Data mining
• Analytics modeling
• High performance cross-selling and product affinity penetration strategies

Customers
Equifax Knowledge Engineering provides knowledge-based solutions to leading institutions worldwide including:
• Financial services
• Telecommunications/utilities
• Retail
• Automotive

Products
Knowledge Applications support customers with:
• Loyalty EngineeringTM
• Micro-segmentation tools – Equifax XprtTM
• Bankruptcy prediction and management systems
• Data Mining
• Advanced Knowledge Navigators
• Wallet Navigator
• Time series analytics and marketing applications
• Decision support tools
• Loyalty Analytics